We are officially open for business! And we're giving away a dress!

Yes, today is the day! You can finally place an order for a shift or slip of your very own! And we have lots of great new fabrics like this one, The Purple One. You can see all our new slips and shifts in the shop. We're trying to spread the word, and we're bribing you to help by giving away a shift! For real!

Here's how it will work. Tell your friends about us on Twitter, Facebook, Tumblr, Pinterest, whatever you're into, then come back here and leave a comment letting us know what you did. On Friday, Kelly and I will choose one commenter at random to receive an adorable custom-made shift at absolutely no charge.

So get to it, ladies and gents. And thanks, as always, for your kind support.